When 20,000 Fans Needed Answers, Cruïlla Delivered with Festea.

Discover how the Cruïlla Festival used its Festea web app to manage a last-minute crisis, streamline a 5-stage schedule, and create a seamless experience for every attendee.

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Crisis Management

A Sudden Storm Threatened Opening Day.

A severe storm delayed the festival's opening. With the main website crashing from traffic, 20,000 attendees were left searching for updates.

The team quickly deployed a Festea web app update to keep attendees informed. It displayed real-time updates, including stage changes and emergency notifications.

The web app became the single source of truth. Attendees praised the clear communication online, turning a potential disaster into a showcase of resilience.

Complex Challenge Solved

Everything, Everywhere, All at Once.

Managing a multi-stage festival with diverse content requires smart technology that keeps everyone informed and engaged.

Aitana

Aitana

17:00

Badgyal

Badgyal

19:00

Bejo

Bejo

21:00

Ben Bohmer

Ben Bohmer

18:00

Bizarrap

Bizarrap

20:00

Post Malone

Post Malone

17:00

Quevedo

Quevedo

18:00

Rosalia

Rosalia

19:30

The Challenge

Communicating a complex schedule across 5 stages—including music, comedy, and pop-up activations—was a logistical challenge.

Smart Solution

The app's dynamic schedule let fans favorite artists and receive personalized reminders, guiding them effortlessly through the massive venue.

Successful Outcome

A frictionless experience for fans and invaluable data on artist popularity for organizers, helping them plan for future editions.

Beyond the Basics

More Than a Schedule.

Integrated features that created new revenue streams and enhanced the complete festival experience.

Enhanced Features

Frictionless Cashless Top-Ups

We integrated Cruïlla's cashless system directly into the app. Attendees recharged on the fly from their phones, skipping lines and increasing on-site spending.

Integrated Custom Experiences

The app served as a launchpad for unique sponsor activations, including AR filters and AI platforms, creating new revenue streams and a richer experience.

A screenshot depicting the product

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A screenshot depicting the product

A transparent phone frame

From the organization, we are clear that we want to offer our users a solution that is agile, simple and easy to access so that they have the information and key services of the festival at their fingertips.

Additionally, at the content management level, it offers an intuitive and self-manageable tool, key for us. We are very satisfied!
David Rocasalbas
CTO @ Cruïlla

Ready to Weather-Proof Your Festival?

From crisis communication to new revenue streams, a Festea web app gives you the control and flexibility to create an unforgettable event. Let's build the perfect solution for you.

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